Selected work
Two websites, same recipe

Physiotherapy clinic, Majorstuen
Torp&Co: free from plugins and the agency
They paid the agency every time they wanted to change a colour. Now they change everything themselves.
27 → 0
Active plugins

My own website
SmåSeo.com: everything I recommend to my clients
Two languages, over 30 articles, a free analysis. No CMS licences or plugins.
24,000
Impressions on Google, 3 months
What you get
Visibility first, design second
Many people buy a new design and discover after launch that it's invisible. I reverse the order.
Visibility from the start
Structure, metadata, keywords and GEO are built in, not added afterwards.
Technical SEO built in
Redirects, canonicals, indexing, speed and sitemap from day one.
You own the code
Training included. No agency invoice for every colour tweak.
What you couldn't get before
A diagnosis funnel, calculators, a free analysis and integrations, without a new development contract.
How I work
From idea to a website you own
Built in Lovable, with AI as a production tool, not a replacement for strategy. It's faster, and more of the budget goes to what actually creates value. Should you let AI build your website?
Discovery
What works today, what has to come along, and which goals the website needs to meet.
Structure and content
SEO architecture, keywords and copy are planned before the design is locked.
Build and test
Nothing launches until URLs, metadata, speed and indexing have been checked.
Launch and handover
Live, monitored and adjusted. You get training and documentation.
Is this right for you?
- 1.
You have customers and revenue. But the platform is a pain to update.
- 2.
Visibility is part of your growth. Not decoration.
- 3.
You have the budget and the time. A website built for visibility is an investment, not a shopping list.
Not for large online shops with thousands of products, or brand-new businesses without a budget, yet. Not sure? Have a chat anyway. I'll tell you honestly and happily point you elsewhere.
Straight answers
Your questions, answered
How we get started
You see the whole plan before you sign
The intro meeting and the action meeting are free.
Nothing happens before you sign, and we never start without a thorough look at the foundation we'll be working on.
- 1
Intro meeting
An in-depth conversation. I ask lots of questions to understand what you actually need, and whether SEO and GEO is the right channel for you.
- 2
Assessment
Based on what I learn in the intro meeting, I draw up a tailored action plan for a project-based collaboration.
- 3
Action meeting
I present my proposed action plan, which is also my offer. We can discuss and fine-tune it in the meeting.
- 4
Action!
If we agree, it's action! We work to the plan, with close follow-up. The timeline is adapted to you.
Let's find out if a new website is right for you
The first step is a free intro meeting about your current website, what you want and what you need. I only take on one to two website projects a year.
- I reply the same working day
- The first chat is non-binding
- I'll tell you honestly if I'm not the right person
Or call me directly.